My Digital Marketing work

google-adwords-dppnw-smHand-in-hand with creating and managing websites, I have spear-headed the digital marketing efforts that go with a modern digital presence. As anyone involved in digital projects knows, no matter how great a website is, a company has got to do more to spread the word.

Examples of my work in this area include:

  • Custom enewsletter template design for a daily business enewsletter
  • Custom enewsletter template design for a tourism department
  • Effective email campaigns
  • SEO campaigns, social media outreach, and email list-building campaigns
  • Proper Facebook/social media creation and management
  • Google AdWords campaigns to bring in cost-effective traffic for restaurant guides
  • Google AdSense campaigns to bring in ad revenue on partial-inventory websites
  • Google News for Publishers to quickly disseminate breaking and indexed news articles
  • Google Analytics for tracking web traffic stats
  • Oversee compliance with CAN-SPAM Act of 2003
  • Best practices for e-blast implementation and list management
  • Domain parking for passive revenue
  • Cross-platform compatibility

Success with Paid Search

I achieved paid search success with the popular phrase "Jobs in Oregon." After continuously and properly updating my article's core content, my result was in the top 3 paid results.

At the start of this campaign, my quality score hovered between 2/10 and 3/10, and now I've improved it to 10/10. My budget was only $1.50 a day.

The retail product is a digital information package. Working with an existing print product, I created and maintain the entire product from the implementation, marketing, and instantaneous delivery method.

Please read on to see a gallery on this portfolio example

Read more: Success with Paid Search

Digital Marketing Gallery

Specially-coded template for a proprietary system allows other staff members to input fresh content daily without any knowledge of HTML. Here is the final project of my enewsletter template design for a business daily newsletter.

A few examples of my other digital marketing efforts.